"Traditionally, we had to turn to expensive and slow third party companies to handle our promotions and bulk mailing services. Using Print Studio, we do it ourselves with just a click of the mouse!"

Peter Tan
Operation Manager
The UPS Store™

About The UPS Store™
The UPS Store™, and it's predecessor Mail Boxes Etc, Inc. together comprise more than 5,000 locations in over 40 countries and territories. The services provided by The UPS Store and Mail Boxes Etc. locations have been adapted to meet the needs and market conditions of various countries and cultures around the world.

The UPS Store™ - Telegraph was founded in January 2004 and is dedicated to serving the Berkeley, California community in a variety of capacities including shipping, mailbox rental, passports, notary public, and much more, using state of the art equipment.

Challenge
Looking to establish themselves as a member of the Berkeley community, The UPS Store™ - Telegraph was seeking a practical way to send out promotional postcards to potential customers. A common solution for The UPS Store™ franchises was to turn to third party companies for such bulk mailings, however Operation Manager, Peter Tan, quickly realized that option was both too slow and much to expensive to be practical. Instead, he began investigating other options.

"Before using Print Studio, we had to come up with a budget of thousands of dollars for a single promotional postcard campaign. That just wasn't practical for us," explains Mr. Tan.

Solution
Mr. Tan investigated several alternatives before finding Print Studio. One alternative he considered was using standard office software and performing a mail-merge, but he found the process too cumbersome and the lack of barcode support in the software made using it unfeasible. He also considered using other mailing software, but the cost was thousands of dollars more than Print Studio and included additional yearly maintenance costs.

In Print Studio, Mr. Tan found exactly what he was looking for. Using Print Studio, The UPS Store™ is able to produce thousands of mail-merged, barcoded postcards with just a click of the mouse. The efficiency and lower associated costs allow The UPS Store™ to create and send thousands of bulk mailings as their cash flow allows, rather than having to prepare a budget of thousands of dollars weeks ahead of time.

Benefits

• User-friendly interface allows for quick design and print by any of the staff
• Dramatic cost savings versus other alternatives
• Ability to include professional, mail-merged barcodes on each mailer

In Summary
"Print Studio represents the next generation of mailing software for businesses," says Mr. Tan.

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